3 Simple Ways to Glow Up Your Beauty Routine Without Wearing a Lot of Makeup

Ciao, Beautiful!

Let’s be honest — the older we get, the more we crave less fuss when it comes to makeup. If you’re over 40 and don’t love wearing a full face (or feel like most makeup just doesn’t sit right anymore), you’re not alone — and you don’t need to pile it on to feel polished.

In fact, with the right techniques and products that actually work for aging skin, you can glow up your routine in the most natural, effortless way.

1. Frame your face with soft, defined brows

As we age, it’s completely normal for our brows and lashes to thin out. Hormones, stress, and overplucking in the ‘90s didn’t do us any favors. But here's the good news — just a little bit of definition makes a huge difference.

What helps:

• Use light, upward strokes with a brow pencil or brow gel that matches your hair tone. This helps create the illusion of fullness without harsh lines and gives you a little bonus face lift.
  
  
• Finish by adding a soft lift under the brow arch using our Matte Brow Highlighter — it instantly brightens the entire eye area and gives that rested, lifted look (even if you didn’t sleep well).
  
  

This subtle combo naturally brings attention to your eyes without looking overdone or "too much."

2. Wake up tired eyes — no mascara required

Your lashes may not be as full as they used to be, but that doesn’t mean you need to coat them in heavy mascara to look awake.

What helps:

• Gently curl your lashes — this one tiny step opens up the eyes and makes you look instantly refreshed, even if you're skipping mascara altogether.
  

The result? A brighter, more youthful eye look — no clumping or smudging required.

3. Conceal smarter — not heavier

Many concealers settle into fine lines or look cakey, especially on mature skin. That’s why we created our Age Defying Concealer with hydrating, skin-loving ingredients like Glycerin, Shea Butter, and Sodium Hyaluronate. It gives light buildable and long lasting coverage with skincare benefits in one that conceals imperfections without settling into fine lines.

What helps:

• Prep with our Priming Duo first — it creates a smooth, nourished base so your concealer doesn’t crease or slide off mid-day.Use just a dot of concealer in the inner corner and blend out with your ring finger or a damp sponge.
  
  
• Use a small amount of concealer where you have under eye darkness and avoid using it on the outer areas of your eyes where you may have fine lines and wrinkles. 

These formulas were made with aging, sensitive skin in mind — so they work with your skin, not against it. That means less irritation, fewer touchups, and a softer, more natural finish.

You don’t need layers of makeup to look radiant. When you use formulas that actually support mature skin, you’ll find that a little goes a long way. Whether you’re a low-maintenance girl or just tired of products that don't perform, these simple tips will help you feel more polished — in 5 minutes or less.

The more you know the more you glow!

xo

Jentri 

ps. Get the glow without the guesswork — shop our beauty made for mature skin and see how easy it can be to look refreshed and natural!

pps. ps. for more beauty insider tips & BTS life moments, listen to my Beauty Backroads podcast!