PRODUCT PRESENTATION
Foundation is QUINNtessential
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Full Name |
QUINNtessential Priming Duo by Jentri Quinn Makeup + Skin |
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Product Description |
Your ALL IN ONE age-defying tinted primer that conceals, primes, brightens and hydrates! Hypoallergenic, oil-free, fragrance-free, paraben-free, vegan. What It Is Lightweight, breathable face makeup with skin loving ingredients and primer that can be used under the eyes, face and neck daily to immediately brighten, even and smooth skin for a soft, flawless appearance. Available in 4 Easy Colors Fair, Light, Medium and Medium-Deep. (Most customers wear light or medium.) What's Inside
How To Use It Apply over skin as the first step in your makeup routine. You can use your clean hands or a foundation brush. Skin Loving Ingredient Highlights (in bold) Active Octinoxate 7.5%, Titanium Dioxide 5.0 %. Inactive Water (Aqua), Cyclopentasiloxane, Butylene Glycol, Phenyl Trimethicone, PEG-10 Dimethicone, Isododecane, Aluminum Hydroxide, Tocopherol (Vitamin E), Tocopheryl Acetate, Tetrahexyldecyl Ascorbate (Vitamin C), Retinyl Palmitate (Vitamin A) Glycyrrhiza Glabra (Licorice) Root Extract, Polyamide-5, Olive Glycerides, Ceramide 3, Nylon-12, Bis-PEG/PPG-14/14 Dimethicone, Boron Nitride, Disteardimonium Hectorite, Sodium Dehydroacetate, Triethoxycaprylylsilane, Sodium Chloride, Disodium EDTA, Sodium Hyaluronate (Hyaluronic Acid), Stearic Acid, Phenoxyethanol, Caprylyl Glycol, Hexylene Glycol. May Contain: Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499). |
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Guest Positioning |
Jentri Quinn - Jentri's a second generation beauty professional who grew up with a beauty shop attached to her home. Jentri's spent the last 25 years working as a makeup artist for tv/film, licensed esthetician specializing in restorative beauty treatments for mature skin and educating women over 40 on how to look their best with the use of her easy beauty products and secrets that save you time and money. |
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Pitch Positioning |
Conversational and consultative: Jentri is a makeup artist, licensed esthetician and educator with 25 years of beauty experience whose mission is to help women over 40 restore their skin's radiance with the use of easy, time-saving beauty products that make you feel more confident and effortlessly put together. What you get: QUINNtessential Priming Duo Complimentary Products: Matte Beige Brow Highlighter and Photo Touch Concealer. "For the past decade I've had the honor of helping women over 40, many of whom have been struggling with cancer, restore their skin's radiance. Time and time again, my client's frustrations were the same - they were tired of wasting time and money on all the “collagen creams" and "mature makeup" marketed to them that didn't work. That's because 'collagen' doesn't produce collagen and 'mature makeup' should reflect the changes in our skin, too. This misleading marketing hype just felt wrong to me. After 20 years of working as a makeup artist, esthetician and making products in my kitchen, I realized there were very few products out there that do what they say they’ll do for compromised, aging skin. So I decided to use my 25 years of beauty experience and create skin-loving beauty products to instantly help women feel more confident through the use of easy makeup designed specifically for aging skin challenges while working on restoring your actual skin. With JQ makeup your skin will instantly look brighter and feel more hydrated while our carefully sourced ingredients work together to achieve your restorative skincare goals." |
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Brand/Product Positioning |
Jentri Quinn Makeup + Skin was born out of a deep desire to help women restore their skin's radiance with easy to use beauty products, like our QPD. Your skin's changed, but have you changed the way you view your skin? Aging is normal, but neglecting your skin can lead to long-term damage that may be difficult to reverse. Why not protect and correct your skin at the same time? Save time and money with our ALL IN ONE Priming Duo that instantly conceals, primes, brightens and hydrates! Jentri Quinn Makeup + Skin products offer multi-functional, long lasting, natural looking beauty products with skincare benefits that allow your real skin to shine through. |
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Product Intro/Explanation |
As your skin ages, you don't need a ten step beauty routine but you do need the right steps (I call these the 'wise steps') to meet your skin where it's at now, such as this product developed by Jentri Quinn, a licensed esthetician with 25 years of beauty experience treating women with aging skin challenges. If you want to save time and money this is for you. Our Quintessential Priming Duo is your all in one age-defying tinted primer with SPF and Hyaluronic Acid to keep your skin feeling silky smooth and naturally flawless all day long. It can be worn alone or under your favorite foundation regardless of your age, skin tone, or what other beauty products you’re already using because it compliments every beauty routine!
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Product Tour
KEY FEATURES & BENEFITS
1. Priming Agents: Primes and smoothes out skin for a long lasting application.
2. Skin Adapt Pigment Technology: Brightens and balances out uneven skin and helps adjust color to effortlessly match your skin tone.
3. Hyaluronic Acid and age defying Ceramides: Helps bring moisture to the cells of the skin and helps the skin retain its hydration.
4. Broad Spectrum SPF 20: Helps protect the skin from harmful rays.
5. Antioxidants: Adds an additional element of protection for your skin.
Why should customers care?
As we age our skin changes and we produce less collagen, oil, and hyaluronic acid. But have you actually changed your skincare routine? What worked for you in your 20's won't serve you the best now. Loss of moisture can cause the skin to crack and start looking devitalized, dull, flakey or even crepey. Lack of SPF protection can also cause premature aging and dark spots. Many cosmetics products can actually make these conditions worse if they're not used properly.
QUINNtessential Priming Duo contains skin loving ingredients to help hydrate, revitalize and protect the skin with SPF and added antioxidants for a subtle radiance. At the end of the day, people really want to get compliments on their skin, not makeup.
We take the guess work out of it!
Our Priming Duo addresses specific mature skin needs to help brighten dull skin and defuse the look of wrinkles while loving the skin back to life with its age-defying ingredients. We make choosing your shade easy with our 4 skin-adapting colors that work to perfectly match your skin for a flawless finish.
LIVE PRODUCT DEMO:
Jentri will introduce the brand and product benefits, then focus on models. We will have B-Roll of before and after photos, as well as testimonials from customers who have used the product.
Jentri shares tricks of the trade she learned while setting up and maintaining a "beauty look" over several scenes, or even days, of shooting:
"In my earlier days of doing makeup for film, I learned that to achieve a photo-finished HD look that will last, it’s important that the skin stay hydrated and contain primer. My QUINNtessential Priming Duo does both! It sets the stage for perfection, helping the skin stay supple and appear more youthful, while the primer helps foundation be applied smoothly and stay in place all day."
Jentri talks about the lessons she learned from doing beauty treatments on women over 40:
Whether it’s doing makeup for celebrities or on an everyday working women, like us, the goal is the same — skin must look flawless, and makeup must stay on well without shine.
What worked for you in your 20's will likely not serve you well now.
QUINNtessential Priming Duo was created to be worn alone or work synergistically with your favorite foundation to ensure long lasting full coverage throughout the day.
Jentri talks about the age-defying skincare benefits she incorporates into her product:
"QPD includes brightening and plumping ingredients like antioxidants, hyaluronic acid and ceramides to maximize your skin loving routine and make your skin feel and look its very best.
QUINNtessential Priming Duo is a STAND ALONE customer fave, but it’s also great for layering. It's soft, buildable, lightweight coverage makes it ideal for everyday use.
ANTI-SELL
This product is not intended to cure or treat diseases. Always be sure to consult with your doctor or dermatologist if you have any questions regarding a condition.
EMOTIONAL HOOKS
● Beauty exists in the journey: Over 18 Million people had cancer in 2020 and half of them were women. Having worked with clients with debilitating diseases such as cancer, Jentri knows harsh treatments can leave skin devitalized and dehydrated. QUINNtessential Priming Duo can instantly help soothe, hydrate and brighten skin, making you feel like your most beautiful self again.
● Everyone deserves to feel beautiful: If you’ve ever experienced problem skin, like me in my 20's and 40's, you know the struggle is real! Acne scars or hyperpigmentation can zap your self confidence. JQ’s Priming Duo instantly smooths out the past and puts a fresh face on the future!
● If your younger neck could talk: It would say, “pay attention to me!!!” My neck has always bothered me because of the lines. Can you relate to this feeling? Someone even jokingly called my neck a "turkey neck" once but it devastated my self esteem. What most people don't know is that creams can only do so much because it's the muscle under the skin that influences the appearance. The neck and décolleté are two areas often overlooked until the skin becomes visibly crepey and wrinkles start forming. Let TODAY be the day you start listening and give your neck the attention it deserves with our QPD that provides you with instant gratification.
"Learning from brave survivors and warriors over the years, hearing their stories and witnessing their deep reserves of strength have given me a certain type of fulfillment I could never find from just making 'beauty products."
Reasons why we don’t use half our makeup | Problems Solved
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“I don’t have enough time.” |
Save time with this All-In-One product that smoothes, corrects, and protects skin in under 1 minute. |
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“I don’t know what to choose.” |
Priming Duo makes it simple to choose with 4 easy options: Fair, Light, Medium and Medium-Deep. |
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“I have sensitive skin.” |
You’re in luck! This priming duo is hypoallergenic and EU registered, making it suitable for sensitive skin. |
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“It’s too expensive.” |
You'll save time and money by using this all-in-one priming duo that will do it all for you! |
VALUE COMPARISON/ EXAMPLE:
QUINNtessential Priming Duo, $59 (retail)
Other Direct Comparables (sources: amazon.com totalbeauty.com & google.com & elle.com)
EXAMPLE 1) Nars Pure Radiant, $46
EXAMPLE 2) Laura Mercier Tinted Moisturizer, $53
EXAMPLE 3) Bobby Brown tinted moisturizer (spf 15), $53- $59
EXAMPLE 4) Lance Bienfait Teinte BB Cream, $49